Websites
MARKETING MATERIALS
- Dimensional Mailers
- Direct Marketing
- Email Marketing
- Marketing Collateral
- Print Advertising
- Websites
PORTFOLIO
- B2B marketing
- Conference and seminar marketing
- Financial services
- Fundraising
- Healthcare
- Information technology
- Toy and children's marketing
TESTIMONIAL
"Karen was able to embrace our mission and more importantly, she understood our style of communication almost immediately. She writes quickly, accurately and we almost always accepted her copy with only minimal edits. I'm happy to report excellent response rates to all of her messages and would recommend her without reservation."
Karen takes a direct marketing approach to writing websites — working with the objective (call to action) in mind. Her persuasive writing style and intuitive sense of just how much the reader needs to know in order to act have made the website creation process easy for her clients and generated great results.
Karen's website for the FORTUNE Growth.com conference became the template for the conference division for that year.
She helped the International Fund for Animal Welfare pull together a last-minute holiday appeal website that generated a great deal of "holiday cheer" for the organization. She also wrote a micro site and companion 16-page report to launch IFAW's Big Cats in the USA campaign.
She also writes micro sites for many of the conferences she works on, including the blockbuster Gartner 23rd Annual Data Center Conference.