What Marketing Executives Say About Karen's Work
PORTFOLIO
- B2B marketing
- Conference and seminar marketing
- Financial services
- Fundraising and environmental education
- Healthcare
- Information technology
- Toy and children's marketing
TESTIMONIAL
"It has been such a pleasure working with someone of your talent and professionalism. Your copy made all the difference in attracting people to our conference, and we couldn't be more grateful."
Karen's mission is to make the job of the marketing managers and directors she works with as easy as possible - and they consistently acknowledge her efforts with glowing testimonials.
For feedback on her training sessions, click here.
American Stock Exchange
"It has been such a pleasure working with someone of your talent and professionalism. Your copy made all the difference in attracting people to our conference, and we couldn't be more grateful."
The Bond Market Association
"The Bond Market Association's Annual Meeting last month was a tremendous success. We had the strongest attendance we've had in almost 10 years. It exceeded our expectations by about 50%. Thank you for your support and your shoulders when getting the marketing off the ground."
BusinessWeek
"Just from the "save the date" mailing - we have over 35 early registrants for the CEO Forums! This is the best response we've seen in over three years to any event."
Gartner Events
"Just thought I'd share the great news with you that we've already hit our attendee goal for our healthcare conference, and we've still got 3 1/2 weeks to go! Your great copywriting skills have definitely helped us reach our goal."
International Fund for Animal Welfare
"Karen was able to embrace our mission and more importantly, she understood our style of communication almost immediately. She writes quickly, accurately and we almost always accepted her copy with only minimal edits. I'm happy to report excellent response rates to all of her messages and would recommend her without reservation."
"Just to let you know, the Tiger piece went out to our list earlier this week and so far is performing well - raised to date over $10,000, and our average gift is up $10. So thank you for your work with that! The web copy looks great, too."
National Association of College and University Business Officers (NACUBO)
"Thanks so much for the quick turn-around. No need for another draft! You caught the essence and turned it into great copy."
"Karen, you were a great help to me. I will recommend you to anyone. Thanks again."
Oxford Health Plans
"Over the nine+ years we worked together, Karen Gedney created some of the most on-target, strategic direct marketing creative for Oxford Health Plans. Karen's ability to hone in on the issues and strip away the extraneous details helped us develop several highly effective dimensional mail pieces that generated above average response. She was always willing to suggest new ways to attack old problems, such as taking dry research facts and transforming them into attention-grabbing sequential mail pieces. Karen's professionalism meant that projects were on time, and on budget"
"I consider Karen a great strategic and creative asset for my company. It is not at all unusual for her projects to double their projected returns. That speaks for itself."
"Karen created three dimensional mailers to send to existing and prospective clients. They were amazing -- extremely creative, interactive to increase response, and met our strategic goals from the first concept. Karen and her team are professional and deliver copy with exactly what we're looking for, every time."
"Wanted to thank you for your assistance, it's always a pleasure working with you, you have great perspective on my audience, and it makes it so much easier. I always spread your name around, as I so much like working with you. Will be in touch on future projects...thanks again."
Scholastic
"...you really kicked butt for me. Your copy is great and your attention to detail is a godsend."