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TESTIMONIAL

"I like this a lot! It says a lot with few words, and fits our style well."

You only have a few seconds for your ad to capture your reader's attention — before they turn the page.

Karen has created these compelling print ads as part of B2B campaigns for:

SourceMedia

SourceMedia wanted to create excitement among Chief Marketing Officers (a creatively demanding audience) for their Financial Services Marketing Symposium. They were ecstatic with the results of this ad concept that captured the dilemma of marketing professionals who are increasingly accountable for ROI as well as branding.


Adventis

This hard-driving ad was part of a successful event campaign that drew 50 senior-level executives to a business roundtable — despite only a 3-week promotion cycle.


BusinessWeek

This glorious and intriguing 2-page ad captured the essence of the BusinessWeek Broadband Summit — and helped the event meet its registration goals despite the precipitous 2001 economic downturn.


Economist

The week of 9/11, The Economist had sent CEOs and other luminaries an invitation to an important roundtable. Since many of the invitations might not have been delivered, this ad was created as an urgent reminder to attend.