Print Advertising
PORTFOLIO
- B2B marketing
- Conference and seminar marketing
- Financial services
- Fundraising and environmental education
- Healthcare
- Information technology
- Toy and children's marketing
TESTIMONIAL
"I like this a lot! It says a lot with few words, and fits our style well."
- Conference and seminar marketing
- Dimensional mailers
- Direct marketing
- Email marketing
- Marketing collateral
- Print advertising
- Websites
You only have a few seconds for your ad to capture your reader's attention - before they turn the page.
Karen has created these compelling print ads as part of B2B campaigns for:
SourceMedia
SourceMedia wanted to create excitement
among Chief Marketing Officers (a creatively-demanding audience) for their
Financial Services Marketing Symposium. They were ecstatic with the results
of this ad concept which captured the dilemma of marketing professionals who
are increasingly accountable for return on investment (ROI) as well as
branding.
Adventis
This hard-driving ad was part of a successful event campaign that drew 50 senior-level executives to a business roundtable - despite only a 3-week promotion cycle.
BusinessWeek
This glorious and intriguing two-page ad captured the essence of the BusinessWeek Broadband Summit - and helped the event meet its registration goals despite the precipitous 2001 economic downturn.
Economist
The week of 9/11, The Economist has sent CEOs and other luminaries an invitation to an important Roundtable. Since many of the invitations were unknown to have been delivered, this ad was created as an urgent reminder to attend.